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Gear Release - BPM Supreme - January 16, 2019
Audio-Technica Reveals an Array of New DJ Gear
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As we get ready for the big NAMM show and wrap up the recent Consumer Electronics Show (CES), gear releases are emerging from all over the world. In exciting news from Japanese audio company, Audio-Technica, more than 25 new products were announced, including turntables, headphones, and other DJ accessories.

Below are five releases from Audio-Technica that we think DJs will want to know about:

AT-LP140XP Direct-Drive Turntable

This professional DJ turntable features a high-torque direct-drive motor and anti-resonant die-cast aluminum platter to ensure stable, on-axis rotation at 33-1/3, 45, and 78 RPM. It is equipped with an S-shaped tonearm with height adjustment, adjustable counterweight, and adjustable dynamic anti-skate control.

Available for $399.00 USD, the AT-LP140XP turntable will be available soon. See more info here. 

ATH-SR50BT & ATH-SR30BT Wireless Over-Ear Headphones

Recently announced Sound Reality ATH-SR50BT and ATH-SR30BT wireless headphones give you the freedom of cord-free listening with Audio-Technica’s latest advancements in Bluetooth audio and rechargeable battery technology. 

The ATH-SR50BT headphones have 45 mm drivers that provide high-quality sound when used with the included 1.2 m (3.9′) detachable cable. Features like a built-in mic and touch-sensor controls make it easy to answer calls, adjust volume, and listen to your music on a smartphone. Coming in at $199.00 USD, the ATH-SR50BT headphones are available now. 

Coming in at $100 less are the ATH-SR30BT headphones. The lower-end model headphones have 40 mm drivers and a lightweight, fold-flat design for easy storage and portability. Plus, they feature an internal battery that provides an astonishing 70 hours of continuous use when it’s at full charge. Get your hands on these soon for $99.00 USD.

ATH-M50xBT Wireless Over-Ear Headphones

An update to the studio-favorite ATH-M50x headphones, the new ATH-M50xBT headphones add a wireless, on-the-go design. Utilizing Bluetooth wireless technology and 45 mm large-aperture drivers, this new model delivers excellent clarity and an extended frequency range with deep, accurate bass response. With features like mic and button controls in the earcup and 40 hours of battery, we predict these headphones to be a new DJ favorite.

Retailing for 199.00 USD, the ATH-M50xBT wireless headphones are available now. Check out the promo video below or read more about them here.

VM95 Series Phono Cartridges

Audio-Technica’s VM95 Series of high-value moving-magnet all feature a patented Dual Magnet design. What this means is that they duplicate the “V”-shaped arrangement of the magnets in the cutter head and precisely position the magnets to match the positions of the left and right channels in the groove walls.

With six options in the series, the new VM95 Series cartridges offer vinyl enthusiasts an affordable way to enjoy high-quality record playback. They are priced from $34 USD to $199 USD. See more info here.

 

Are you a fan of Audio-Technica? To see everything new, check out their blog here. Let us know what you think of this new product lineup in the comments below. 


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